THE EXPERIENCE
The digital facsimile of MLK Jr. created for the VR experience graced the cover of TIME on March 2, 2020.
PROJECT
THE MARCH
CLIENT
TIME Magazine
STUDIO
Digital Domain
CATEGORY
New Media, Virtual Reality, Journalism
ROLE
Editor
2nd Unit Motion Capture Director
ABOUT THIS PROJECT
For THE MARCH we brought history to life by producing the center piece of the exhibit, a 6dof VR experience. In which visitors could take a step back into 1963 to join marchers on Constitution Ave. and witness Martin Luther King Jr. deliver his iconic I Have a Dream speech.
For this project historical accuracy was critical. Great effort was made to ensure that every detail, from the chants of the crowds to the subtle gestures of MLK, where as true as possible.
(animatics, story editing, sound and music editing, curating of historical footage, playback references, selection and synchronization of motion capture data, animation QC)
LINKS
THE MARKETING
PROJECT
THE MARCH
MLK: Recreating An Icon In Virtual Reality
CLIENT
TIME Magazine
STUDIO
Digital Domain
CATEGORY
Marketing, Journalism, Digital Content, Social Media
ROLE
Producer / Editor
2nd Unit Director
ABOUT THIS PROJECT
To promote THE MARCH I worked closely with the teams at TIME and Digital Domain to craft a variety of content. This included behind-the-scenes documentaries, content for TIME's website and EPKs. This not only included making use of 30+ hours of bts footage, but also shooting interviews with the director, and additional b-roll.
(sound and picture editing, interview and b-roll shoots)
LINKS